Corporate Philosophy

Since its establishment in 1910, Hitachi has followed a corporate philosophy of contributing to society through technology. The world and society have greatly changed in the intervening years, but Hitachi has never lost its pioneering spirit - based on the principles of harmony and sincerity.

Wa

"Harmony”: Hitachi steadily moves forward by relying on open and in-depth discussions. Once we have decided on a goal, we move towards it as a unified whole. This keyword has a double significance in that it implies not only harmony within and among Hitachi Group companies, but also between Hitachi Group and the society at large.

Makoto

"Sincerity”: As a citizen of the global community, every member of Hitachi Brand strives to function with sincerity and integrity. Momentary profit and loss do not drive our actions; rather we act by making decisions from an ethical viewpoint.

Kaitakusha-seishin

"Pioneering Spirit”: To address the fundamental challenges facing the world community, Hitachi is proactively working to meet the expectations of society and customers through continuous innovation.