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Hitachi in the U.S.A.Hitachi in the U.S.A.

Hitachi America R&D

Hitachi America, Ltd. Research & Development

Our Method: Co-Creating the Future

Gone are the days of go-it-alone business and innovation. The unique challenges of the digital age — including greater project complexity, globally intertwined markets, and soaring customer expectations — require a more dynamic and open approach called “collaborative creation” or co-creation.

Co-creation brings more people into the innovation process to ensure success. Customers are given a voice. Employees, suppliers, government agencies, academic institutions, start-ups, social entrepreneurs and even competitors can all contribute to create new and improved products, services and projects, and solve society’s biggest challenges.

Technologies including the internet of things (IoT), artificial intelligence and machine learning, as well as decades of experience with information technology (IT) and operational technology (OT) are opening the door to these new partnerships. Vast amounts of data can now be collected, analyzed and shared quickly among global stakeholders to accelerate innovation and create value for organizations, their customers and society.

Hitachi Co-Creation Services

Hitachi is a world leader in co-creation, with an adaptable, end-to-end approach backed by our decades of experience in both OT and IT. At Hitachi America Research and Development Division (R&D), we form true partnerships with our customers to identify and drive new value for your business. Our adaptable approach can be implemented quickly and has produced measurable results for industries ranging from energy and manufacturing to commercial and smart cities.

Hitachi’s co-creation approach focuses on four essential steps:

  • Engage. We work with you to understand your challenges and your vision, gathering data and prioritizing use cases.
  • Model. We dive deep into the data to evaluate options and build an analytical model.
  • Create. We build the solution, proving the concept using a pipeline of your data.
  • Validate. We integrate with your OT and IT systems and perform tests in your operating environment, ensuring the solution delivers.

Customer Co-Creation Mechanism

Working together, Hitachi America R&D can help you navigate today’s complex challenges with a co-creation approach that delivers more innovation and value — not only to your business and customers but also to society at large.